1994

Nat’l Enquirer & Boing Boing


Year(s): 1994

After The New York Times Magazine published John Tierney’s article, Falling For It, about Joey Skaggs’ Dog Meat Soup hoax, the National Enquirer called Skaggs and told him they were doing a profile about him. They wanted an exclusive photo shoot. They had covered Skaggs numerous times before and should have known what he looked like. He decided to send an impostor.

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Dog Meat Soup


Year(s): 1994

In May of 1994, Kim Yung Soo (a.k.a. Joey Skaggs), president of Kea So Joo, Inc., sent 1,500 letters to dog shelters around the U.S. soliciting their unwanted dogs for $.10 a pound. The outrage was instant.

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Maqdananda, Psychic Attorney


Year(s): 1994

For April Fool’s Day in 1994, Joey Skaggs wrote a script and produced a 30 second TV commercial in which he portrayed a psychic attorney called Maqdananda to satirize the proliferation of both New Age psychics and ambulance chasing attorneys. The commercial aired 40 times throughout the last week of March on CNN Headline News in Hawaii.

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April Fools’ Day Parade


Year(s): 1986, 1987, 1988, 1990, 1991, 1992, 1993, 1994, 1995, 1996, 1997, 1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006, 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017

For more than three decades, New York City’s Annual April Fools’ Day Parade has offered the public an opportunity to express, in a comical way, its outrage against the foolishness of mankind. Thousands of participants in look-alike costumes with satirical floats creatively mock the thoughtless, corrupt and selfish acts of the past year. The parade marches down 5th Avenue from 59th Street to Washington Square Park where revelers rejoice and party. The event ends with the annual crowning of the King of Fools.

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